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Jet2 Announce New Partnership with Musement

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Credits: Jet2

Jet2 has announced a partnership with Musement , a global tours and activities business, to offer an extensive selection of excursions, activities and attraction tickets for customers

Jet2 has announced a partnership with Musement , a global tours and activities business, to offer an extensive selection of excursions, activities and attraction tickets for customers travelling on a Jet2holidays package holiday or Jet2.com flight.

The new offering is set to be rolled out during 2026, initially to customers that have a direct booking with Jet2.com and Jet2holidays (including Jet2Villas and Jet2CityBreaks).

It will be rolled out to customers booking via an independent travel agent at a later date, giving agency partners a diverse portfolio of thousands of experiences to offer customers.

The Musement platform will enable independent travel agents to easily search and book an experience. The curated range of excursions, activities and attraction tickets has been designed with customer experience as the priority for Jet2 and Musement.

Steve Heapy, CEO at Jet2 said, “We are always looking at how we can further improve our incredible customer experience, and today’s announcement means our customers can choose from an even bigger selection of attractions and activities when enjoying their award-winning flights and holidays with us. Once live for our independent travel agency partners, this partnership with Musement will mean that they can offer a best-in-class choice of things to do, enhancing the Jet2holidays experience even further.”

Peter Ulwahn, TUI Musement CEO, added, “This is a very important strategic agreement for Jet2 and Musement, as well as being a significant partnership to drive growth of the Tours & Activities market. Furthermore, this partnership reaffirms Musement’s position as the leading B2B partner for Tours & Activities, and our team is ready to work with Jet2 in providing great experiences for their customers.”

Credits: Jet2